The Sports App Core

Arena — Fan
Engagement
For Sports

A production-ready sports app foundation. Your team focuses on the features fans actually appreciate.

Powered by Opta and Opta Pulse, from Stats Perform,
delivering live sports data and short-form video
Matchday
The biggest moment
of their week
San Mames - UEFA Europa League - 48,000 fans
How Arena works

The Sports App Core:
a new way to build fan apps

Arena is not a template. It's a sports-native app foundation that handles the engineering no fan ever notices — schedules, match data, feeds, authentication — so your team starts where the product gets interesting.

Choose modules

Day 1

Pick the surfaces you need. Schedule, game centre, feed, video, predictor. Turn on what fits the product; leave the rest off.

Initial setup

Under 10 days

Application, CMS, screens and navigation stood up and running on your data. Initial setup lands in under 10 days once inputs are ready.

Publish your first release

Week 6-8

Branding, signed native builds, CI/CD pipelines and release notes. Your first release with customised branding ships in 6-8 weeks.

What Arena includes

The foundation - 6 engines

SCHEDULE

Schedule logic

Fixtures, time zones, match statuses, postponements, and game ordering. Handled automatically.

GAME CENTRE

Game centre

Live match pages: events, stats, lineups, timelines. Real-time updates from official data providers.

FEED

Content feed engine

Editorial, highlights, push notifications, and mixed-media stories in a continuous content flow.

DATA

Data integrations

Clean ingestion of all Stats Perform's Opta data feeds. Mapping, normalisation, and delivery all handled. Other providers all plug into the same adapter layer.

VIDEO

Vertical video

Short-form highlight feeds through Opta Pulse, subject to your provider rights and agreed scope.

PARTNERS

Partner engines

Pre-built connectors for video, data, chat (Sendbird), and social feeds (GetStream).

What you build with it

Arena handles the foundation. Here's what agencies and product teams create on top of it:

Vertical Highlight Feeds

Swipeable short-form, between and during matches

Live Match Timelines

Goals, cards, subs - synced as they happen

Predictions, Polls & Quizzes

Interactive moments tied to match context

Fan Chat Rooms

Optional moderated rooms tied to matches or content

Story Formats

Video, stats and editorial as one composition

Sponsor Placements

Branded modules, in-flow, contextual

Personalised Feeds

By team, league, and fan preference

And Whatever Else Fits

It's your UX layer - Arena stays out of it

The features are modular. Turn them on, configure them, customise the UX. No feature starts from zero.

MatchdayLiveEvery secondVideoStatsFansClubsLeagues
MatchdayLiveEvery secondVideoStatsFansClubsLeagues
The product
Everything a fan
does on their phone
90 minutes - ~400 live events - 12,000 concurrent fans
Ecosystem
Powered byOpta by Stats Perform

The engines
that power Arena

Arena is powered by Opta and Opta Pulse from Stats Perform: official football data and short-form video from platforms already being used by sporting organisations.

Arena is not locked to one provider: the same adapter layer supports other sports data, video, chat and identity providers, so a provider change does not mean a product rebuild. Provider licenses and rights always stay customer-owned.

Built for

Clubs. Leagues. Agencies.

Sports marketing agencies

Act like a tech powerhouse with a lean dev team. Prototype in days, pitch with real functionality, and scale across properties without rebuilding the foundation for every new client. Arena handles the infrastructure - you keep full creative control and protect your margins.

Launch fast - keep the retainer

Full creative control, zero rebuild tax

Protect margins on fixed-fee work

Clubs

A fan app that fans actually return to: match centre, live data, and video highlights, fully branded to your identity, without a year-long custom build.

Production-grade from day one

Your brand, your UX, your data

Sponsor inventory ready to sell

Leagues and federations

Deploy across your entire portfolio without funding a separate build for each. An extensive mobile core that your product team can launch this season.

One core, N properties

Consistent data, consistent UX

Shared CMS, separate identities

Launch your app
this season

Tell us the sport. We'll show you the app.

FAQ

Frequently asked, clearly answered

If your question isn't here, the fastest way to an answer is a 30-minute call with our team. We'll scope an integration against your specific brief and send back a concrete timeline.

What is fan engagement software?
Fan engagement software helps sports clubs, leagues, and agencies build interactive digital experiences for fans. At a minimum, that means content delivery, live match data, push notifications, and some form of gamification (polls, predictions, leaderboards). More advanced platforms add first-party data collection, vertical video, social features, and personalisation. Arena is fan engagement software built specifically for sport. The difference from general-purpose platforms: Arena includes sports-native logic for schedules, match centres, competition standings, and real-time data feeds. These are the components that take 6+ months to build from scratch and that every sports app needs.
How fast can we launch a sports app with Arena?
Initial setup - Application, CMS, screens, navigation and data - lands in under 10 days once your inputs are ready. From there, the first release with your customised branding ships in 6-8 weeks. Compare that with 9–12 months for a typical custom build. The reason: Arena handles the foundational engineering (schedules, game data, feeds, authentication, data mapping) that consumes most of a traditional build timeline, so your team starts at the engagement layer.
What's the difference between Arena and a white-label sports app?
White-label sports apps are usually rigid templates with pre-set layouts and limited customisation. You get a news feed, a schedule, maybe a basic ticketing integration, and a colour scheme swap. Arena is an app foundation plus a CMS that controls composition, so you keep full control over UX, feature set, and branding. You build on a solid technical foundation, but everything the fan sees and touches is yours to design.
Does Arena work with our existing data and video providers?
Arena is powered by Opta for live football data and Opta Pulse for short-form vertical video. It is not locked to them: the same adapter layer supports other sports data, video, chat and social feed providers, and custom provider integrations are supported through Arena's modular architecture. Provider licenses and rights stay yours in every case.
Who is Arena built for?
Sports marketing agencies leading digital transformation in sports for their clients. Clubs and federations who want a professional-grade app without a 12-month build. And digital product teams at leagues or broadcasters who need a reliable, extensible mobile foundation they can ship quickly and iterate on over multiple seasons.
How much does Arena cost?
Pricing depends on scope, customisation, and the number of properties you're deploying across. Contact us for a detailed quote based on your specific requirements.